Articles on Fragrances | Topics: fragrances, fragrance
by Hermelinda Grimes
The World Wide Web opened up so many opportunities for retailers to really expand their position in the marketplace. In fact, some retailers only have "storefronts" on the internet. This means that the retailer is not spending money on overhead, salary for extra employees or even rent expenses. These web retailers often will pass those costs savings on to their internet customers. Therefore, you can often find great prices for items you want on the internet.
For those of you who enjoy buying and wearing perfume, but hate jockeying for position at the fragrance counters at department stores, buying your fragrance online makes sense. There is no more fighting traffic to drive to the store or playing chicken in the parking lot with other cars trying to get a parking place. You don't have to deal with rude people or indifferent salespeople either. All the customer service you need is at your fingertips, thanks to your computer keyboard and the internet.
Of course, with the convenience of shopping online anytime day or night, there are some things to consider before embarking on your quest to purchase a fragrance on the internet. First of all, when you shop online, there are drawbacks. You cannot hold or inspect the item in person. Many people don't feel comfortable not having that level of control in their purchase. When you are browsing through online stores to look for a fragrance, keep in mind that you will only be able to see what the product is packaged in and read a brief description of the scent. If you have no clue what you are going to buy, purchasing a fragrance online is not our best option.
There is one way around this dilemma. Go to the department store's fragrance counter. Yep, you have to negotiate traffic and parking lots to test some fragrances. Make your one-time trip to the department store and test various fragrances. Narrow down to your favorite choices and ask to take a few perfume samples home. For a few days, try the different scents and choose your favorite that you want to purchase. Once you have made a decision, then you can make an order online for your fragrance.
| Bit of History |
It is never the thing but the version of the thing:
The fragrance of the woman not her self,
Her self in her manner not the solid block,
The day in its color not perpending time,
Time in its weather, our most sovereign lord,
The weather in words and words in sounds of sound.
| —Wallace Stevens (1879–1955) |
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Once you do have a specific fragrance you are looking for, it is time to find the best perfume website to purchase your scent. This is probably the hardest part of the process. Why, you may ask? The reason is that practically anyone with an understanding of the internet can throw a website together and claim they are an online store. It is up to you to ensure that the web retailer is legitimate, especially since you will likely have to part with a credit card number to pay for the purchase.
So how do you know a web retailer is legitimate? There are several ways to discover that information. First, ask your friends and co-workers if they have ever purchased fragrances online and what their experiences were. Another way is to look on the ordering page of the web retailer's website and look for the Better Business Bureau logo. This nonprofit organization that safeguards consumers against bogus companies also has some governing power on the internet. When businesses are members of the Better Business Bureau, they have to go through financial inspections and provide various accounting information. Of course, not all legitimate web retailers are members of the Better Business Bureau. However, you can still you the Better Business Bureau as a resource. Check up on the company you are interested in buying from and see if there have been any negative reports on them.
Cash on Delivery (COD) is a rare choice these days, but smaller web retailers who have yet to establish a real internet presence may offer this option to you. With COD, you are not out any money until you receive the product via the mail or parcel delivery service. This choice may offer you that peace of mind you need when purchasing online. One final way to feel comfortable buying your fragrance online is to visit the perfume manufacturer's website. Buying straight from the source virtually certifies that you will not be gypped on the sale. Prices for your fragrance may be a little higher with this option, but you can consciously know your purchase is guaranteed. It takes a little effort, but your pocketbook will thank you when you purchase through the internet.
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Please note: All personal opinions expressed in the "Easy Tips to Find Your Fragrance Online" article belong to the contributing author and are not necessarily shared by BeautyHairMakeup.com. |
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